El Encanto (The Enchantment) is a camp house/villa located near Calima Lake (Lago Calima), Valle del Cauca, Colombia. The client wanted a logo to differentiate their place from the other camp houses.
The logo reflects the five family members, peacefulness, tranquility, joy, union, and contact with nature (especially water); using color swatches taken from the pool´s floor mosaics.
Deliverables: Brand, Strategy, and Brand Guidelines.
Date
February 23, 2016
