Born in London in 2009, .mcma. is a creative hub comprising fashion, art, literature, and music. It’s the brainchild of Maria Carolina Mejia Amaya, a Colombian designer, and travel junkie who was inspired by London’s vibrant, international, and eclectic fashion scene. .mcma.’s philosophy is to develop an outlet for creativity, and style for strong, independent women, who dress for themselves, and are inspired by everything they see and do. .mcma. seeks to celebrate individualism by delivering innovative, and unique designs which are feminine with a twist.
The packaging task consisted of a box and booklet for a golden skull necklace; for an exhibition in NYC, London, Bogotá, Tokyo, and Panamá. It also included an envelope and a booklet that contains all the information and meaning of the jewel. All with a refined, urban, and simple style at the same time.
Deliverables: Case, Envelope, Envelope Insert, and Booklet.
